Our Story
About Xoople
Our journey, destination and team.
Xoople is building a global system of record for physical change on Earth
As AI moves from analysis to autonomous action, digital systems need a reliable, real‑time understanding of what is actually happening in the physical world. Xoople closes that gap by transforming Earth into a continuously measured, AI‑ready data layer that connects models, software, and agents directly to reality.
Founded in 2019 by leaders from the space, geospatial, AI and data sectors, this Spanish-born company has spent years in stealth building a proprietary vertically integrated stack. Through deep partnerships with leading cloud, data, and geospatial platforms, Xoople integrates seamlessly into the tools organizations already use, enabling better decisions, smarter automation, and real‑world impact across supply chains, infrastructure, agriculture, risk, and resilience.
"Every major computing era creates a new system of record; those that define that era. CRMs gave companies a system of record for customers. Cloud platforms created systems of record for software and data. We’ve built the system of record for the physical world in the AI era"
Leadership
Founders & Management team
Fabrizio Pirondini
Chief Executive Officer
Jamie Ritchie
Chief Business Officer
Alvaro Coronado
Chief Financial Officer
Massimiliano Vitale
Chief Operating Officer
Jeff Rath
EVP Finance & Strategy
Chris Hoeschen
Chief Legal Officer